One of the benefits of 2020 (and they were few and far between), was people realised how important their health and fitness was – both physically and mentally. However with so many fitness businesses having to shut their doors down for a number of months last year, people had to look for different ways to…
The Coronavirus pandemic took its toll on the vast majority of businesses – especially the health and fitness industry. As restrictions start to change, people are starting to return to the gym or fitness studio. But there are still a lot of people too nervous to train at a gym and have either cancelled their…
Coronavirus has affected just about everyone and every business – none more than the health and fitness industry. Just read the latest Fitness Industry report on the impact Coronavirus has had on the fitness industry. So with most businesses closed for now (though things are slowly changing), I have made a list of the top 10 things…
Coronavirus is going to shake up our industry as well as all others. It is could well mark a huge shift for the fitness industry. A lot of gyms and fitness centres have shut down. Thankfully, as of yet, this has not happened in Australia but many people have suspended their memberships and are too…
According to a Wyzowl survey, 72% of people prefer to use video to learn about a product or service. This tells me that video is a great option for fitness and wellness businesses to connect with, convince, and convert leads into customers. Creating short videos doesn’t have to involve elaborate props, actors, or venues. It’s…
In the year 2019 social media is as prominent as it has ever been. It is more crucial than ever before that you bring your business into the 21st century and use the various social media platforms and features that can be found all over the web. But how should you be using these platforms…
When businesses first take off it is normal for you to struggle a little but when this progresses for months on end you may need to rethink your current strategies. We all know a health and fitness based business takes your heart and soul, but what happens when that is just not enough? Well here…
You may have run a few Facebook ads in order to boost your fitness business and generate some leads. But have you given any thought into the pros to using Facebook Messenger to keep in touch with your current and future clients? If the answer is no, then read on! More and more businesses are…
Facebook marketing has come forth in leaps and bounds in the current digital age. There is so much that you can do through social media to help boost your business, and Facebook and Instagram are a great place to begin. But when you have finally decided on the wording and offer, what image will you…
We all know that over winter it is harder to keep up that motivation. It seems that, especially in the fitness industry, the cooler weather can bring with it a lull in business as everyone prepares to bunker down. But it does not have to be that way! There are plenty of ways which you…
