As fitness owners struggle to reach their audience with Facebook page content, many are turning to Facebook groups to deliver their brand’s message and connect with fans. Many marketers compare Facebook pages to a monologue and groups to a dialogue; while a brand is in control of its page content, group content is typically more…
DetailsIf you want results from your Facebook ads, you need a great image and well crafted and effective text. Strong and effective copywriting has the power to persuade your audience to stop and click on your ad and take some action. Good copy is the difference between telling and selling. We can tell our audience…
DetailsYou have yourself a bunch of leads from your social media or marketing campaign. Now comes what is often the hardest part – converting them to paying members! If you find this is one of your main challenges, read my top 10 tips to help you convert those leads into loyal paying members and clients.…
DetailsOne of the best ways I can describe influencer marketing is the old saying “it isn’t what you know but who you know.” Influencer marketing is basically when a business collaborates with an influential person on social media to promote a product, service or campaign. Now I am not going to focus on those well…
DetailsAs I have mentioned in my previous blog, every fitness trainer or business should be blogging. Not only will it help you with your SEO but will also position you as an authority in your area. Whether you are already blogging or just about to jump onto the blog bandwagon, then read my top 10…
DetailsWith the growing use of social media, you may think this would result in the decline in the importance of email as a marketing tool. But on the contrary, email marketing is bigger than ever and is still one of the most effective ways to generate leads and close sales. Though social media is great…
DetailsThere is an old saying “don’t put all your eggs in one basket” meaning you shouldn’t put all your resources, money or hopes into just one thing. Eggs are pretty delicate, and if all of your eggs were in one container, and that container was damaged, you may lose all of your eggs in one…
DetailsIf you have been spending money on Facebook ads or Google Adwords but are not getting the number of leads you want, then I have some good news for you. I am going to provide you with over 100 free tricks and tips you can use, to drive traffic to your web site and give…
DetailsYou may or may not know but Facebook has recently announced changes to their newsfeed. If you manage a Facebook business page, these changes are going to affect you and not for the better. Let me take a step back – Facebook Zero is the name given to the new approach Facebook is taking with their…
DetailsI don’t need to tell you just how competitive the fitness industry is – it is fierce. There seems to be a fitness business on every corner. And just when you think there couldn’t possibly be any more, another competitor opens their doors. This makes it even more important to stay on top of what…
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