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There is an old saying "don't put all your eggs in one basket" meaning you shouldn't put all your resources, money or hopes into just one thing. Eggs are pretty delicate, and if all of your eggs were in one container, and that container was...

If you have been spending money on Facebook ads or Google Adwords but are not getting the number of leads you want, then I have some good news for you. I am going to provide you with over 100 free tricks and tips you can...

You may or may not know but Facebook has recently announced changes to their newsfeed. If you manage a Facebook business page, these changes are going to affect you and not for the better.Let me take a step back - Facebook Zero is the name given...

I don't need to tell you just how competitive the fitness industry is - it is fierce. There seems to be a fitness business on every corner. And just when you think there couldn't possibly be any more, another competitor opens their doors.This makes it...

As we come closer to a new year, what will be the big social media trends to make an impact in 2018? Well read my predictions on what social media trends I think will help you market your fitness or sports business.Social media advertising –...

As we are approaching the end of the year, I thought it was a good chance to look back on the role social media marketing played and what proved the most effective in building your brand, generating leads and generating loyalty in 2017. The use of...

You may be using Facebook advertising for a number of reasons but probably the most important one is to obtain more leads for your fitness or sports business.Facebook gives you a range of different advertising objectives such as brand awareness, more video views, engagement and...

When you are scrolling down your Facebook feed, what gets your attention first - a photo or a video?It is a well proven fact that video gets more attention compared to an image. One of the great things about video is that you can share more...

My previous blog was on writing more effective Facebook ads but what about who then sees your ads?First let's take a step back - you have to work out who your target audience is. This is one of the most basic marketing questions to ask.You...